Just because you’re on the web, it doesn’t give you free-range to say and do whatever you want. The same goes for your blog. There’s a blog-etiquette you should follow—that is if you want to be taken seriously by your audience and peers. That’s why we put together a polite guide to blogging, and we’ve got your Polite Guide to Blogging.
Read MoreSo you’ve just performed a Google Search and now you’ve got 40,000 pages of stuff to sort through. Great. Fan-freakin-tastic. And it looks like the first 10 pages have nothing to do with what you were looking for. Do you know what can help? Google Search Operators—it’s time to get specific and become a smooth operator!
Read MoreOnce in a while we search for fun typography, for inspiration, and to fuel our creative side. So, we’ve put together a list of ten fonts that we love, and hopefully, you’ll love too.
Read MoreSo many social media channels, so little time. And then there's Pinterest… but what’s it all about? If you’re new to the world of Pinterest, we want to introduced you to this social media phenomenon and explain why it can be beneficial to your business.
Read MoreWe love writing headlines. There’s a sense of excitement when coming up with a single phrase of words to capture your audience’s attention. We thought we'd give you 5 tips on writing effective headlines, to captivate your audience.
Read MoreThe International and Universal Exposition was the general exhibition (also known as the world’s fair), held in Montreal, Quebec, Canada in 1967. At the time, Canada’s population was only 20 million but more than 50 million visitors who attended Expo 67 set a record for World Fair attendance that still stands.
Read More280-character tweets!? “Seriously, what can I really say with that little space?” you may scoff, but think again. You can get your point across in a short and sweet message that reaches your target audience just right.
Read MoreYou love keeping your people in the loop about what’s going on in your life, like what you had for breakfast this morning. Maybe the last time you visited the doctor, or how much you love your cat. And all those things are great… when you’re logged into your personal Facebook and Twitter accounts. But when it comes to your business social media accounts, these aren’t the kinds of things you want your customers to know about. Let's talk about it.
Read MoreCanada Post identity is one of most recognized symbols across the Canadian Landscape. It’s found on every other corner of our town and city streets, marked on a big red mail boxes and postal outlets. There’s over 7500 rural and suburban delivery routes served approximately 4.8 million addresses, with 6200 postal outlets and most of them are in rural areas.
Read MoreYou were taught to share—your toys, your snacks, your video games, the playground swing. Sure, you may not have wanted to at the time, but in the long run, there was a valuable lesson to be learned—one that’s going to serve you well right now. We’re talking about the joys of article sharing—an awesome way to bring visitors to your website.
Read MoreSometimes we can get lost in all the wheeling and dealing required to run a successful business. It’s easy to forget about how our customers interact and enjoy the online experiences we create for them. Do you make them feel appreciated? Wanted? Needed? Loved? Good? If you’re not, chances are they’re sneaking around with a competitor behind your back! Not to worry—we’ve got some tips to win them back with a really great online experience.
Read MoreIt’s time to put together your social media marketing and content strategy plan. But wait! Who are you going after businesses or consumers? There are similarities and differences for each market, and you’re going to need to know what they are before you put together your plan for success.
Read MoreIf you’re a little overwhelmed with the task of writing content for your site or social media platform, take a deep breath—you’re going to be okay. It's a lot easier than you think to write quality content for the web.
Read MoreYou’ve decided you want to take over the realm of social media—good for you! But do you have a plan? Without one, it’s like going into battle unarmed. We’re going to spare you the agony of defeat by sharing our tips on how to craft a successful social media content marketing plan.
Read MoreHave you ever wondered what’s so awesome about your website? Ask yourself this question and jot down your answers because they should include the tips we’re about to cover in this article.
Read MoreThink of the web as a popularity contest, but to become the virtual prom queen, you’ve got to dethrone your competition by providing interesting info. Try a few of these popular content types on for size.
Read MoreDesigning a publication can become overwhelming when you get into the thick of things, but it won’t bury you if you arm yourself with the proper practices and techniques. Here are eight simple tips to guide you through the design process of a publication while maintaining your sanity.
Read MoreWhen we talk about consumption methods, we’re referring to the way people get the information they need. This is done through reading, watching and listening – this is how we stay up to date, keep entertained and plugged in to what is important to us. Let’s delve in the future of how we consume information on the web, so you know what to expect in the months to come.
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