Your blog is the perfect place for you to get creative. What’s that? You say you’re not creative? Bah—we don’t believe you for a second. You’ve got it in you… you just don’t know it yet. Once you’ve gotten into the habit of writing on a regular basis, it’ll be time to take it up a notch. You don’t have to just stick with one style. There are so many ways you can make your articles interesting, and at the same time, expand your own writing chops.
Read MoreWe really want you to take advantage of social media because we know it can help your business and brand grow. But we also know how hard it can be to balance everything. Not only do you have to manage your business (by yourself or with limited resources), but also write blog posts, oversee marketing and make the perfect cup of coffee. We’ve got good news for you—there are apps that organize social media updates and accounts! Isn’t technology wonderful?
Read MoreOnce in awhile we search for free visual assets to help push us further in the creative universe, ones to use for inspiration and assets to enhance our creative when we don’t have the time for a photoshoot. So, we’ve put together a list of free textures that we love and gain inspiration from and we hope you will too!
Read MoreOh, that pesky Facebook—always changing things around or adding something new to confuse us. And what’s with Facebook Offers? Is that something you need to concern yourself with? If you want to promote your business on Facebook, we think you should take a closer look at Facebook Offers.
Read MoreIt’s time to make yourself visible. Whoa, don't get the wrong idea—we mean transparent using social media. You need to let people see you as more than a business.
Read MoreAfter reading through a few of our posts, you may have gotten the idea that we think it’s a good idea to blog. We don’t want to hammer this point into your head, but we will if we must—You. Need. To. Blog. Yes, it’s just that important.
Read MoreSure you blog, but do you microblog? You might be… you just didn’t know it. But what is microblogging? Basically, it’s a term used for a social media outlet that lets you send out short messages to other subscribers of that particular site or service. Starting to sound familiar? Yep—microblogging is a fancy-schmany word for social media sites like Twitter, Tumblr and Instagram.
Read MoreIf you’re saying to yourself, “I don’t need an editorial calendar. I’ll just write them on the fly” you are setting yourself for failure or procrastination, friends. It’s easy to get sidetracked with this method. So let’s stay on track and go over how an editorial calendar can help get publishing articles on your blog.
Read MoreComments can be a wonderful asset to build up your blog, website or social media following. Everyone has an opinion, and thanks to the Internet, everyone can have a voice. Comments can be just as informative and entertaining as the content itself. So what are you doing to get people to talk in your comment sections?
Read MoreResearch… that sounds an a lot like homework. And who wants to do homework? Think of it less like homework, or work, but learning about more of who you're talking to, to what you are writing, that little research can take you a long way. It polishes your status as an expert, it allows you to speak relevantly as to what’s happening in your industry and it lets you get to really know your audience on a deeper level.
Read MoreHave you got what it takes to make it in the blogging world? Sure you do—you just don’t know it yet. But successful bloggers aren’t born that way… they work at it, every single day. Blogs just don’t take care of themselves. A blog is a business, and blog businesses—especially start-ups—don’t write on their own.
Read MoreBeing a writer can sometimes be tough. You have to edit your own work. You have to be knowledgeable on a variety of topics, and at times, witty and interesting. And then there’s writer’s block. It hits every writer at some point. And now that you’re writing blog posts for your site, be warned… it will strike you too. How can you get over the hump and find ideas for your blog posts?
Read MoreYou know you’re an expert. The people you speak with about your industry know you’re an expert. But how about the rest of the world? It would be really difficult to call everyone and let them know, but we’re guessing you don’t have the time or resources for that project. Instead, we’ve got a better way to get the word out—you share your knowledge on the social web!
Read MoreBeing involved in the social web means you have to educate the world in your area of expertise. The best place to do this is on your blog. It’s your hub, your HQ online, the place you want your customers to visit on a regular basis. But before it goes live, we have a few important steps to take before publishing a blog post
Read MoreWhat’s with those funky looking squares I keep seeing on posters and ads in magazines? What do they do and am I supposed to do with them? Welcome to the world of QR Advertising, a cool way to strategically connect offline and online media.
Read MoreBeing unforgettable online starts with identifying the meaning of your brand. Can you define it? If you can’t, keep reading and we’ll discuss how to become unforgettable and develop your brand online. A brand is much more than your logo or symbol on your letterhead—it’s a conceptual image that defines your business, and the goods or services that you sell. It’s an abstract concept.
Read MoreYou’re updating your accounts, letting your fans know what’s going on, but you’re not gaining much traction. No one is liking your posts or commenting on them. You’re not gaining many new followers. What gives?
Read MoreYou’ve decided that you’ve got something to say and you want the world to know. You’re going to start a blog. Good for you! You know what you’re going to write about, but do you know how you’re going to say it? That’s called finding your blogging voice, and we’re here to help you find it.
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